Nothing gets me more excited than helping ambitious women launch their businesses to the world with a strong brand that gets you noticed.

Over 12 weeks, we’ll work together to create a plan that helps you build and grow your community; lets your dream clients find you and connect with you through search and social media, as well as positioning you as an expert in your field.

Do any of these sound familiar?

  • You’ve been blogging for a while now and side-hustling super hard, but you’re ready to step up and be strategic to transform your passion into a profitable business.

  • You’re running an existing online business and not getting the results you’re aiming for and know this is YOUR time to step up and make the impact you desire.

  • You're in the early stages of planning your new biz, ticking off all the boxes and totally understand that having a strategy is really important, but have no idea where to start.

  • You feel like you’re in a rut when it comes to your social media, getting website traffic and growing your email list and you're ready to hit the reset button so you can start earning the income you desire and freedom based lifestyle you've been dreaming about.

  • Your BIG goal in 2018 is to leave the corporate world behind once and for all and focus on harnessing your innate gifts for the world to finally see.

Above all else - if you’re being completely honest - you know you’re getting in the way of your success and ready to ditch the excuses once and for all and commit to your future success.

This is your time and you’re ready to step into your worth.


  • ALIGNED and connected with your mission, your message and fuled with PURPOSE with the momentum to propel you into your next level of success.

  • Excited and PROUD to show off your super stylish website and stunning visuals, (and importantly connecting with your dream clients)

  • Bursting with energy to create the impact you desire AND reap the rewards of your hard work.

  • FREE to finally be doing the work that lights you up, aligns with your best STRENGTHS (AKA your unique superpowers) and leaves you with the energy to feel BALANCED and devote to the other areas of your life (instead of feeling constantly drained ALL the time).


  • Grow an engaged and loyal community for your blog - without using icky, spammy or sleazy tactics.

  • Learn how to turn your blog community followers into clients, customers and raving fans!

  • Push past the beliefs that have been holding you back once and for all.

  • Quit spinning your wheels and wasting time on generic advice that doesn’t work for you.

  • Step outside of your comfort zone and challenge yourself like you’ve never been challenged before!

  • Invest in yourself and your business and step into the leadership role you know you’re meant for.

I can help!

My one-on-one mentorship program, Brand mastery - has been intentionally designed to support my fellow creatives uncover your unique strengths and align these with your purpose in the world.


  • Create a success plan for your business covering everything from getting super clear on your biggest goals and the exact lifestyle you have been dreaming about.

  • Work together to transform the old stories and limiting beliefs that have been holding you back for far too long so you walk away from our time together with a renewed confidence, clarity and purpose on exactly what you need to do next.

  • Define your brand vision and business values - all aligned with your purpose in the world and harnessing your biggest strengths;

  • Create a Brand Style Moodboard the captures the essence and true purpose behind your business.

  • Create a plan to build and grow your community, setting up lead magnets to grow your database, demystifying SEO to drive organic traffic to your website.

  • Establish a strategy that lets your dream clients find you and connect with you through search and social media, as well as positioning you as an expert in your field.


  • Have a clear strategy and plan for the next phase of your business with clarity of purpose and actionable steps.

  • Have a stunning website that looks and feels completely aligned with your brand and overall vision.

  • Have a content strategy aligned with your business mission, values and overall goals you want to achieve in the next 6 months.

  • Have beautiful graphics to support you communicating your brand message with style and substance.

  • Feel completely aligned with your brand; your website and how you will be using your gifts to serve your community.

  • Be fueled with confidence, clarity and purpose and excited to start the next chapter of your life and business!

Ready to feel excited, energized & fueled with purpose?

Meet Rachel


I fuse together 10 years working in the corporate world of advertising and marketing, with nine years blogging and building a multitude of online spaces to create my own unique blend of Digital Styling comprising of UX (user experience), Digital Strategy and Art Direction.

As a self-described multi-passionate, I wear many hats including personal branding expert; creative strategist, digital stylist, blogger, writer and all-round creative-type.  

Equally passionate about all of these hats, I use my unique mix of skills to deliver forward thinking solutions for my clients.

Since I began my first blog, my online presence has evolved and the blogging landscape has changed significantly - but one thing remains the same: the social nature of the web and the ability to build relationships directly with clients and customers alike, presents an incredible opportunity for anyone looking to create an online brand or business.

I've combined my love of branding, business and blogging to support female creative entrepreneurs carve out their niche in the online world.

Working together, we'll transform your online space to be beautifully cohesive, with all of your digital channels working in harmony together. All strong brands have a compelling narrative - my role is to help uncover this and lay the foundation for you to build an unshakable online presence that your dream clients can't help but to pay attention.

I received my coaching training through the Beautiful You Coaching Academy; I'm Certified Health Coach with the Institute of Integrative Nutrition; hold a B.A in Marketing and Psychology and teach regularly at General Assembly in San Francisco.


The program

During our 12 weeks together, we'll cover:


  • Business Mission, Values and Ideal Client. We’ll get super clear on your mission in the world; who you are here to serve; identify your dream clients and their biggest pain points which will lay the foundation for your unshakable brand.

Brand styling:

  • Brand styling. How you visually communicate your brand is super important! Visuals are a way to shortcut people's decision making so you need to be using the right images to attract your ideal clients.

  • Brand Style Moodboard. You'll walk away with a customized Brand Style Moodboard you to use across all of your platforms allowing you to attract the right people to.

Your website:

  • Your website. Is it working for you or against you? We'll do an audit on how you can optimize your existing site with small tweaks to maximize your conversions.

  • SEO. Simple and effective ways to implement SEO strategies to your website so you can benefit from organic search traffic.

Email marketing:

  • Growing your email list. How to create a lead magnet and implement smart strategies to drive email leads to your database.

  • Using your email list to convert sales. Using your email list effectively to promote your products and converts fans into customers.


  • Building your online community. We'll tackle how to use social media effectively in a way that is right for your business (because no two businesses are the same!) and that allows you to deepen relationships with your ideal customers and build a raving fan base of people who love your products/services and what you do!

Content strategy:

  • Creating a content strategy to support your goals. Creating content doesn't need to be complicated - it just needs to be purposeful, intentional and aligned with your goals. We'll create a plan that addresses how to effectively create the right kind of content that converts your audience into customers.

Collaborations & partnerships:

  • The right kind of collaborations and partnerships can exponentially fuel the growth of your brand and business. We'll cover how to find and connect with likeminded biz owners so you can take your business to the next level.

The details

If you're ready to step up and stop wasting your time going around in circles with what is not working, I can help you shortcut the process and get results quickly.

Coaching is tailored for you and your business, so you don't need to waste your precious time with general advice that doesn't apply to you.


  • 1 x 75 minute intensive to kick-start the program.

  • 5 x fortnightly 60 minute sessions.

  • Brand Styling Workbook to complete prior to starting the program.

  • Workbooks for each Session Module that dive deeper into each topic and to support your learning, growth and success.

  • Priority email support in between sessions.

  • Customized Brand Style Moodboard.

  • Squarespace tutorials.


  • 1 x upfront payment of $1,997 OR
  • 3 monthly payments of $747

Client love

Rachel helped me rebrand my coaching website, and I couldn’t be happier with the results!

I had been in business for a few years and my website didn’t accurately reflect the work I was doing. It was functional but not personal.

I spoke to a few coaches before deciding to work with Rachel. She is the total package: a wise coach, branding expert, and business savvy. You are in good hands with her, she’s got fantastic style, is a great listener, and super thoughtful too.

With Rachel’s help, I completely rebranded in six weeks and absolutely love the results. She helped me every step of the way; logo, images, copy, and content strategy. She also provided invaluable recommendations in the form of books, apps, and websites.

I have and will continue to recommend her to friends and colleagues. She is a wonderful person and I loved having her as my coach!

Michelle McCormick, Michelle McCormick Coaching

Before my coaching sessions I felt very overwhelmed and confused with my brand’s direction. I didn’t really even know how to look at myself as a personal brand or where to start. I had an idea of where I wanted to be but I wasn’t sure how to get there.

Rachel helped me iron out these ideas through a series of conversations, exercises and assignments. To go further, she helped me brainstorm then provided tools to assist the execution of my brand strategies.

Since our sessions I’ve launched my website, grown my social media audience and gained tremendous clarity with my brand’s vision, goals and services. I’m so appreciative for my sessions.

Rachel is a solopreneur’s fairy godmother. From offering insightful advice on branding and positioning to going the extra mile to introduce me to top-tier influencers, she has gone above and beyond to support the growth of Brevity.

Above all else, Rachel is genuinely committed to ensuring I stick to my goals - addressing all areas from routines, mindset, self-care to offering accountability.

If you’re looking for both a branding powerhouse along with a dedicated sounding boarding, I couldn’t recommend Rachel more!

Dara Elliott, Brevity Brand

Next steps

Ready to make some magic? Fill out your details below and I will be in touch!

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